Monday, March 16, 2009

Social Media Workshop at the Chamber

Social Media is at the top of the list when it comes to what's on companies minds these days. The topic surfaces when I'm talking with prospects as well as many of our existing clients. Most companies know they need to "get into the game" with social media; however, many executives find the strategy somewhat intimidating.

Comments I hear include:
  • Which of the social media options should I use?
  • I don't have enough time to actively participate.
  • How can this impact the bottom line in a positive way?
  • Who in my company should be involved?

And the number one issue with companies that want to engage a social media strategy is fear of loosing control.

BEM Interactive is doing a workshop on Social Media at the Greensboro Chamber of Commerce this coming Thursday, March 19th at 8:30. The workshop is free and you can register online at the Greensboro Chamber web site. It will be a packed house and we'll have a great time exploring social media and other forms of alternative digital marketing. Hope you can join us.

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