Google Analytics Link Tagging Tool / URL Builder from BEM Interactive

Hey all - just a quick heads-up that BEM Interactive's URL builder tool for Google Analytics is now available. Using this, you can tag inbound links in your newsletters, banners, non-AdWords PPC, etc, so Google identifies and categorizes the visitors correctly (you can read more about that in our previous post on using Analytics to track non-Google marketing & advertising).

We assume no responsibility if you mis-tag your links! But there are some instructions to go with the tool - so go nuts with our Google Analytics URL tagging tool.